I wanted to create a poster that appealed to the cinema's current flow of customers - the avid film fanatics - as well as target a brand new younger audience. The vintage feel of the image and background was targeted at the cinemas current audience, as film fanatics, I wanted them to be able to recognise that this was a recreation of a classic Hitchcock. The bold title and 'rip' effect was aimed at the new generation of customers, as a sort of modern twist on an old classic.
Showing posts with label Rear Window. Show all posts
Showing posts with label Rear Window. Show all posts
Sunday, 14 April 2013
Saturday, 2 March 2013
Work Based Learning
I've just received my latest live brief for the Tyneside Cinema as part of my Work Based Learning Module. We have been asked to recreate a famous Alfred Hitchcock film poster and the best final designs will be displayed in the cinemas café. The Hitchcock film I will be recreating is 'Rear Window'.
As part of this module, I will be required to work alongside a third party within a professional working environment and will be art directing a photoshoot in order to recreate an appropriate image for my final poster design. Things I must consider when it comes to working professionally with a photography team are: organisation, clear aims and outcomes - I must have a clear idea in my head of what I need and want from the shoot, and team work.
I began the module by creating a time plan that would help me to organise my time effectively:
As part of this module, I will be required to work alongside a third party within a professional working environment and will be art directing a photoshoot in order to recreate an appropriate image for my final poster design. Things I must consider when it comes to working professionally with a photography team are: organisation, clear aims and outcomes - I must have a clear idea in my head of what I need and want from the shoot, and team work.
I began the module by creating a time plan that would help me to organise my time effectively:
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